My friend, Ket, asked me if I have attended any internet courses which would teach us how to drive traffic to my blogs and websites. He said he did and paid a substantial course fees and learnt a lot. But I was thinking to myself, why should I pay to learn and then implement my new found knowledge on my websites and blogs? Wouldn't it make more sense to pay for the work done while I concentrate on building my business?

Of course, one could say that it's better to have the knowledge ourselves. I think that paying others to do something doesn't mean that we don't know how to do it but it just means that we could free up our time and reinvest this time into something that could bring in even more profit, right?

My friend, Paul, who didn't at first believe in the power of the internet has realized its potential and now looking for someone to help him set up a website and then I will be introducing a Boston Search Engine Optimization firm to help him with the SEO.

Of course, I could help him with that but I am not a professional and as you know, SEO algorithms change so fast, it’s better to hire specialists to do it.